"Lady Business: Who gets to go to Wawa?" Maria Aspan, Inc., May 24, 2018 | Dr. Richard George | Food Marketing Customer Service Expert | Dr. Richard George

“Lady Business: Who gets to go to Wawa?” Maria Aspan, Inc., May 24, 2018

June 2 2018 No Commented

“…the stereotypical convenience store is highway-and-gas-station-adjacent, full of crappy food and cigarettes, populated by shady characters and long-haul truckers. It’s not a place where a lot of people feel comfortable.”
Traditionally, “women didn’t feel comfortable in that environment.”
“Wawa was one of the leaders of making their stores comfortable for people in all environments.”