Expert Witness

Dr. George has been an expert witness on a number of food marketing-related cases:

References for all past cases can be provided upon request.

2017: Old Mill General Store, LLC V. McKee Foods Corporation, Blue Planet Foods, Inc., and Nancy Ross Plemons

November 30 2017 No Commented

Marketing Strategy

Deposition taken. Case settled.

Share This:
RSS

2017: Swiger, et al. v. Utz Quality Foods, Inc. (M.D. Pa.)

November 30 2017 No Commented

Direct Store Delivery/Independent Operators – Industry Standards.
Professional Opinion Delivered. Case Settled.

Share This:
RSS

2016 – 2017: Troche v. Bimbo Foods Bakeries Distribution, Inc.

November 30 2017 No Commented

Direct Store Delivery/Independent Operators – Industry Standards: Promotions, Scan-based Trading, and Shrink.
Report delivered. Case Settled

Share This:
RSS

2016: Consolidated Actions: Martin v. McKee Foods Corporation, SACV15-00732 AG (JCGx); Juan v. McKee Foods Corporation, SACV16-00058 AG (JCGx).

November 30 2017 No Commented

Direct Store Delivery/Independent Operators – Industry Standards
Report Delivered. Case Settled.

Share This:
RSS

2014 – 2015: IBN v. The Kroger Company

January 11 2015 No Commented

Advertising, Promotions & Technology.  Report delivered.  Deposition provided. Arbitration testimony given.  Positive verdict.

Share This:
RSS

2014 – 2015: Tula Foods, Inc. v. The Kroger Company

May 2 2014 No Commented

Marketing Strategy & Execution.  Report delivered.  Deposition taken. Trial testimony provided.  Positive verdict.

Share This:
RSS

2013 – 2014: D’Alterio v. Phusion, et al.

May 2 2014 No Commented

Deceptive Marketing. Opinion provided. Case settled.

Share This:
RSS

2013 – 2014: Port Richmond Thriftway v. Dollar Tree Stores, Inc., Port Richmond L.L.C.1 and Cedar Realty Trust., Inc

September 29 2013 No Commented

Definition of competition.  Report delivered, testimony provided. Case settled.

Share This:
RSS

2012 – 2014: Holiday Supermarkets, Inc. v. Regency Realty Corp., Inc., et al.

September 28 2013 No Commented

Definition of competition.  Report delivered for plaintiff.  Testimony provided.  Jury verdict in favor of plaintiff.

Damages phase.  Report delivered. Case settled.

Share This:
RSS

2012 – 2013: 27001 Partnership et al. v. Kohlberg Kravis Roberts & Co., L.P., et al.

December 28 2012 No Commented

Competitive analysis and the Walmart Effect. Report submitted. Case settled.

Share This:
RSS