Winning Marketing Strategy: The Rules
Winning Marketing Strategy
by Richard J. George & John L. Stanton
Raphel Publishing, Atlantic City, NJ (2009)
$24.95 plus $2.50 shipping and handling
Order Direct from rjgeorge.com
Books
A complete listing of books by Dr. George.
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Winning Customer Rules
by Richard J. George
RJG Associates, Avalon, NJ (2009)
$9.95 plus $2.50 shipping and handling
Delightful Customer Service: 12 Steps to a Better Bottom Line
by Richard George & John Stanton
SLC Publishing
Sewell, NJ (2005)
$24.95 plus $2.50 shipping and handling
Success Leaves Clues
by Richard George and John Stanton
2nd Edition
Silver Lake Publishing
Los Angeles, CA (1999)
The Ultimate Consumer Survival Guide
by Richard George
SLC Publishing
Sewell, NJ (2004)
$9.95 plus $2.50 shipping and handling
Delight Me…The Ten Commandments of Customer Service
by Richard George and John Stanton
Raphel Publishing
Atlantic City, NJ (1997)
Twenty One Trends in Food Marketing for the 21st Century
by Richard George and John Stanton
Raphel Publishing
Atlantic City, NJ (1999)
Customer Power: Seven Steps to Get What You Want (and Deserve)
by Richard J. George
RJG Associates, Avalon, NJ (2000).
$9.95 plus $2.50 shipping and handling
Running a Supermarket Consumer Focus Group
by Richard George and John Stanton
SLC Publishing
Sewell, NJ (2002)
$14.95 plus $2.50 shipping and handling
