by Richard George and John Stanton 2nd Edition Silver Lake Publishing Los Angeles, CA (1999)
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Winning Marketing Strategy
by Richard J. George & John L. Stanton
Raphel Publishing, Atlantic City, NJ (2009)
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by Richard J. George RJG Associates, Avalon, NJ (2009) $9.95 plus $2.50 shipping and handling
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by Richard George & John Stanton SLC Publishing Sewell, NJ (2005) $24.95 plus $2.50 shipping and handling